The X-Wave Selection LED technology allows you to divide a Pixel LED strip into multiple segments and control each of those segments individually. A great in-store example ia the implementation of a selection-guide onto a retail shelf; A video plays, explaining the unique features of a group of products on the shelf. Meanwhile the LED segments in front of the products that fall within that category light up, indicating the right choice for the shopper. Next to passive information provision, the shopper can enter filter parameters via touchscreen or button input, making the connection with the right product on display. By creating a similar journey as found in online shops, the shopper will be able to select the best product for them.
The X-Wave DS is an interface for controlling flexible Pixel LED strips with the Selection LED protocol.